Senapt is a UK-based energy tech company developing software for the energy sector. As it rapidly expanded, the need for a more connected and scalable design culture became more important.

As Design Lead, I co-created an internal Design Ops initiative focused on bringing consistency, clarity and shared thinking across the product ecosystem. Together with a small Design Ops team, we organised four weeks of workshops, “Design Bites”, collaborative critiques and open discussions involving the wider design team.

My contribution focused on defining design language and design principles through team workshops and theory sessions designed to reflect on how we design and make product decisions. Other Design Ops members led additional areas of the initiative, creating a collective effort around systems thinking, workflows and governance.

What made the project special was its strong collaborative spirit. Designers actively contributed turning the design system into something collectively built rather than imposed from above, helping align people, products and workflows while creating a stronger sense of identity across the design team.